Bachelor of Science in Business Administration

Program Description

This program is conceptualized with the objective of ensuring students have the necessary skills, knowledge, attitude, and mindset to face the challenges of becoming a successful business professional.

Experiential learning models are applied in classes to ensure that students have, not only the theoretical knowledge, but the practical tools and mindset, required to succeed in the professional workspace.

While students gain general and foundation management skills and knowledge in the earlier school terms, they then take courses in their particular field of interest. These are in three (3) areas: Marketing Management, Financial Management, and Operations Management. With any of these as their major, students are well equipped for career opportunities in a broad range of industries including banking, insurance, manufacturing, business process outsourcing, media, and advertising.

Program Educational Objectives

Graduates shall be employed and successfully practicing business executives and administrators working for the advancement of society and economy; and
Promote professionalism in their respective marketing, operations, sales, and financial management fields.

Program Outcomes

Graduates of our Business Administration program, after graduation, shall have the ability to:

  1. Perform the basic functions of management such as planning, organizing, staffing, directing and controlling.
  2. Apply basic concepts that underlie each of the functional areas of business (marketing, finance human resources management, information technology and strategic management) and employ these concepts in various business situations.
  3. Select the proper decision, making tools to critically analytically and creatively solve problems and drive results.
  4. Express oneself clearly and communicate effectively with stakeholders both in oral and written forms.
  5. Apply information and communication technology (ICT) skills as required by the business environment.
  6. Plan and Implement business related activities.
  7. Exercise high personal moral and ethical standards.
  8. Analyze the business environment for strategic direction.
  9. Prepare operational plans.
  10. Conduct business research.

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